Tea Drinker "-^-^-"

The Thai tea market is growing rapidly. People are going to concentrate to get healthy drink and most of them like to try something new. Therefore, I think the teahouse will work in Thailand and people will love it a lot and I will give the business name is Sunflower Teahouse.
Sunflower Teahouse is a new tearoom in the quaint town in Chiang Mai, Thailand. Sunflower Teahouse is a Limited Liability Corporation, managed by its owners, Benz and Borm. Borm has five years of experience managing a successful boutique coffeehouse in a similar locale in Bangkok, Thailand. His love and knowledge of teas will make the transition to owning and running a teahouse a natural step. Benz has 3 years of training as an herbalist and worked for 4 years as a tea tender in Bangkok. She is currently training to be a nutritionist; her knowledge of the health benefits of tea will help our marketing and sales efforts.
Sunflower Teahouse will offer a full range of teas (hot and iced), as well as pastries, premium chocolates, tea accessories, and loose teas for taking home or giving as gifts. Benz is a master tea tender, and Borm has been learning proper brewing techniques from her for the last four months. We will train all of our tea tenders in the proper storage, brewing, and serving of each kind of tea.
In Chiang Mai, our potential clientele is divided between local residents, students and tourists. We expect to easily generate sales to existing committed tea drinkers, who will immediately recognize the quality of our products and services. Marketing to the much larger local groups who are not yet familiar with premium teas will emphasize our atmosphere (cozy, intimate, luxurious), our prestige-value (high prices, the sophistication of having a favorite "exotic" tea type), and our wide array of potential gifts (gift baskets, chocolates, loose teas and tea accessories). Sales to tourists depend on a highly visible location, association with the quaint charm of the town, and promotional efforts in cooperation with other local businesses.
We have no direct competitors in our area. Dunkin Donuts and a local cafe cannot compete with our upscale approach, and the nearest Starbucks is 5 miles away. Chiang Mai's growing affluence and gentrification work in our favor, as our upper-middle class customer base seeks out new status markers and mini-luxury experiences in a convenient, nearby location.